The short answer
Visible is a founder platform for investor updates, pitch decks, data rooms, a fundraising pipeline and KPI tracking, with a free Starter plan and paid plans from $59/month billed annually (checked 2026-11-01); it also runs Visible Connect, a free investor database. Zalarma is a US investor database focused on fit and warm paths, with 33,282 US startup-investor records.
- Visible is mainly a workspace for investor relations and fundraising; Zalarma is mainly a database for finding the right investors.
- Visible publishes its prices: Starter free, Base $59, Core $129, Growth $199 per month billed annually (checked 2026-11-01).
- Visible Connect is a free investor database; Zalarma goes deeper on US regional angels, angel groups and family offices.
- They pair well: find and prioritize investors in Zalarma, then manage updates, decks and data rooms in Visible.
Visible and Zalarma solve neighboring problems. Visible helps founders run the mechanics of a raise and keep investors close afterward: investor updates, pitch decks with analytics, data rooms, a fundraising pipeline and KPI dashboards. It also offers Visible Connect, a free investor database. Zalarma is an investor database for founders outside the usual circles: it helps them find the angels, angel groups, micro-VCs, family offices and regional funds that fit their stage, sector and city, and plan a warm path to each.
Visible details below come from its official pricing page and Visible Connect pages, checked on 2026-11-01.
At a glance
| Zalarma | Visible | |
|---|---|---|
| Who it's for | Pre-seed to Series A founders, especially outside Silicon Valley and the big accelerator circuit, who need investors that fit their round. | Founders who send investor updates and run a raise, plus a separate product for VC firms that monitor portfolio companies. |
| Main job | Finding and prioritizing the investors who fit your round, with the context for a warm introduction. | Managing the raise and investor relations: updates, decks, data rooms, pipelines and metrics. |
| Data coverage focus | US startup investors. 85,848 investor and firm records in total, including 33,282 US records tagged as startup investors (angels, VCs, micro-VCs, family offices, corporate VCs, accelerators), each citing its public source. (Zalarma investor database, as of 2026-11-01) | Visible Connect, a free investor database that its site describes as 20k+ verified VCs, searchable by stage, sector and check size. |
| Pricing (as published, checked 2026-11-01) | No published price. Request access to the database, or ask for a free match list. | Starter: $0, free forever. Base: $59/month billed annually ($69 billed monthly). Core: $129/month billed annually ($149 monthly). Growth: $199/month billed annually ($249 monthly). |
| Strengths | Filters built around investor fit, including state/metro and check size. Investor profiles with focus, stages and portfolio signals. Watchlists, alerts, CSV export. A "Get matched with 5 investors" service. | Investor updates to 100 to 1,000 recipients depending on plan, deck hosting with analytics, data rooms, unlimited pipelines on paid plans, KPI dashboards and integrations. |
| Limits | US focus. Investors only, not company or market data. No built-in deck hosting or fundraising CRM. CSV export is quota-limited; research briefs are on premium. | The free plan caps update recipients at 100 and includes two decks, two pipelines and one data room with a 25-file limit. Visible Connect focuses on VCs, so angels and family offices are a smaller part of the picture. |
| Best for | A fit-first US target list, especially regional angels, angel groups and family offices, plus a plan for warm introductions. | Running the raise and investor relations in one workspace once you know who you're talking to. |
How they differ in practice
Finding investors vs managing them
Visible's center of gravity is everything that happens after you've picked your investors: sending a polished monthly update, sharing a deck and seeing which slides got attention, opening a data room for diligence, and tracking each investor through a pipeline. Those are real jobs, and doing them well keeps momentum between rounds.
Zalarma's center of gravity is earlier: deciding who belongs on the list at all. You filter by stage, check size, sector, state or metro and investor type, and each profile shows focus, stages, portfolio signals and the public source behind the record. The goal is a short list of investors who actually write your kind of check, plus a realistic path to an introduction.
Investor coverage
Visible Connect is free and built for founders, with a focus on venture firms. Zalarma covers VCs too, but leans into the investors that regional founders often raise from first: angel investors, angel groups, family offices and micro-VCs. Of the US startup investors in our database with a known state, 10,508 are based outside California, New York and Massachusetts (Zalarma investor database, as of 2026-11-01).
Pricing
Visible publishes four plans, from free to $199/month billed annually. Zalarma doesn't publish a price; access to the database is by request, and you can ask for a free match list first.
When to choose Visible instead
- You already have investors and need a reliable way to send updates and report KPIs.
- You want deck analytics and data rooms in the same place as your fundraising pipeline.
- You mainly target VC firms and a free VC database is enough for your list.
- Your investors use Visible for portfolio reporting, so updating them there saves time.
When Zalarma fits better
- You don't know yet which investors fit your round, especially outside the big hubs.
- You want angels, angel groups and family offices in your state or metro, not only venture firms.
- You want check size and investor type as filters, plus the public source behind every record.
- You'd rather start from 5 hand-picked investors, each with a one-line why-they-fit, delivered within 2 business days.
Using both
A simple stack: build your list in Zalarma, export it, and load it into a pipeline in Visible or any CRM. Send your deck from there, and keep everyone warm with monthly updates. Our investor update template, data room checklist and investor CRM guide work with either setup.
Bottom line
If your problem is managing a raise and the investors you already have, Visible is built for that and has a free plan. If your problem is finding the right investors to begin with, especially regional ones, Zalarma is built for that.
Frequently asked questions
Is Visible free?
Visible's Starter plan is $0 and free forever. Paid plans are Base at $59, Core at $129 and Growth at $199 per month billed annually, or $69, $149 and $249 billed monthly (checked 2026-11-01).
What is Visible Connect?
Visible Connect is Visible's free investor database for founders. Its site describes 20k+ verified VCs, searchable by stage, sector and check size.
Does Zalarma send investor updates?
No. Zalarma focuses on finding and prioritizing investors. Use Visible, email or a CRM for updates; our investor update template works anywhere.
Which is better for angel investors outside tech hubs?
Zalarma is built for that use: it covers angels, angel groups and family offices by state and metro. Visible Connect focuses on venture firms.
Can I use both tools?
Yes. Find and prioritize investors in Zalarma, then manage your pipeline, decks, data room and updates in Visible.