Zalarma
Glossary

Fundraising glossary

Plain-English definitions, with worked examples where numbers help.

Glossary

Accredited investor: who qualifies under SEC rules

Who counts as an accredited investor under SEC rules: the $200k income and $1M net worth tests, licenses, entities, and why it matters when you raise.

Glossary

Angel group: how organized angels invest together

An angel group is a network of individual investors who screen startups together and often invest side by side. How they work and how to pitch one.

Glossary

Anti-dilution: protection for investors if your price falls

Anti-dilution protection adjusts an investor's conversion price if you later raise at a lower price. See broad-based vs full ratchet with a worked example.

Glossary

ARR: annual recurring revenue, explained

ARR is the yearly value of your recurring subscription revenue. See how to calculate it, a worked example, what to exclude and why seed investors ask.

Glossary

Board seat: a vote on your company's biggest decisions

A board seat gives an investor a vote on your company's board of directors. See how seed boards are usually built, a worked example and what to negotiate.

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Bridge round: buying time to reach the next milestone

A bridge round is short-term funding that extends runway to a milestone or to the next priced round. See how it works, a worked example and the risks.

Glossary

Burn rate: how fast you're spending cash

Burn rate is how fast your startup spends cash each month. See gross vs net burn, a worked example, and what investors look for at pre-seed and seed.

Glossary

Cap table: the record of who owns your company

A cap table lists who owns what in your startup: shares, options, SAFEs and notes. See a worked example and why a clean cap table matters at pre-seed.

Glossary

Cliff: the waiting period before equity starts vesting

A vesting cliff is the waiting period before any equity vests, often one year. See how a cliff works, a worked example and why it matters for founders.

Glossary

Convertible note: how it works and how it differs from a SAFE

A convertible note is a short-term loan that converts into equity at your next priced round. See how interest, maturity, caps and discounts work.

Glossary

Data room: the folder that makes diligence easy

A data room is the organized folder of documents investors review during diligence. See what to include at pre-seed and seed and a worked example.

Glossary

Dilution: why your slice shrinks as the pie grows

Dilution is the drop in your ownership percentage when your startup issues new shares. See how it's calculated, a worked example, and how to plan for it.

Glossary

Discount rate: how early investors get a lower price

The discount rate on a SAFE or convertible note lets early investors convert at a lower price than new investors. See how it works with a worked example.

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Down round: raising at a lower price than last time

A down round is a financing priced below the company's previous round. See what happens to ownership, how anti-dilution works, and how founders respond.

Glossary

Drag-along: making a sale happen when the majority agrees

Drag-along rights let a set majority force other shareholders to join a company sale. See how the thresholds work, a worked example and what founders watch.

Glossary

Due diligence: how investors check before they commit

Due diligence is the checking investors do before they commit: team, market, product, finances and legal. See what to expect at seed and a worked example.

Glossary

Family office: how family wealth backs startups

A family office manages the wealth of one family or several. How family offices invest in startups, how they differ from VCs, and how to approach one.

Glossary

Form D: the SEC notice after you raise

Form D is the SEC notice startups file after selling securities under Rule 506(b) or 506(c). See the 15-day deadline, what it costs and a worked example.

Glossary

Information rights: what investors are entitled to see

Information rights let investors receive regular financial reports from your company. See what's typical, a worked example and how to handle it at seed.

Glossary

Lead investor: who sets the terms of your round

A lead investor sets a round's terms, often writes the largest check and brings others along. How leading works and how pre-seed founders find a lead.

Glossary

Liquidation preference: who gets paid first in a sale

A liquidation preference decides who gets paid first when a startup is sold. See 1x non-participating vs participating, with numbers for two exits.

Glossary

MFN clause: if a later investor gets a better deal, so do I

An MFN clause lets an early investor adopt better terms you give later investors. See how an MFN SAFE works, a worked example and when to use one.

Glossary

Micro-VC: the small funds behind many early rounds

A micro-VC is a small venture fund that writes early checks, often at pre-seed and seed. Learn how micro-VCs work, how they size checks, and how to pitch one.

Glossary

MRR: monthly recurring revenue, explained

MRR is the monthly value of your recurring subscription revenue. See how to calculate it, a month-by-month worked example, and what seed investors ask.

Glossary

Option pool: equity reserved for the team you haven't hired yet

An option pool is equity set aside for future employees. See how pool size affects your price per share, a worked example, and what to negotiate at seed.

Glossary

Participating preferred: paid first, then paid again

Participating preferred lets investors take their money back first and then share in what's left. See a worked exit example and why founders push back.

Glossary

Post-money valuation, explained simply

Post-money valuation is your company's value right after new investment. See the formula, a worked example, and why post-money SAFEs simplify dilution.

Glossary

Pre-money valuation, explained simply

Pre-money valuation is your company's value just before new investment. See how it relates to post-money, how ownership is calculated, and an example.

Glossary

Pro rata rights: what early investors are asking for

Pro rata rights let an investor buy into your future rounds to keep their ownership percentage. See how they work, a worked example, and when to offer them.

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Right of first refusal: first chance to buy shares being sold

A right of first refusal lets the company or investors buy shares before an existing holder sells them to an outsider. See how it works and why it matters.

Glossary

Rule 506(b): the classic private placement

Rule 506(b) lets startups raise unlimited money privately from accredited investors without general solicitation. See the SEC rules and a worked example.

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Rule 506(c): when you can advertise your round

Rule 506(c) lets startups publicly advertise a raise if every buyer is accredited and verified. See the SEC requirements, a worked example and the trade-offs.

Glossary

Runway: how long your cash lasts

Runway is how many months your startup can operate before cash runs out. See the formula, a worked example, and how runway shapes when you raise.

Glossary

SAFE: what it is and how it works

What a SAFE is, how it converts into shares at your next priced round, a worked example with a post-money cap, and what pre-seed founders should watch for.

Glossary

Side letter: extra terms for one investor

A side letter gives one investor extra rights outside the main deal documents, such as pro rata or information rights. See an example and what to watch.

Glossary

Syndicate: investors pooling money into one deal

A syndicate is a group of investors who back a deal together, often through one SPV led by a lead angel. See how it works, the costs and a worked example.

Glossary

TAM, SAM and SOM: sizing your market honestly

TAM, SAM and SOM size your market from total demand to what you can win soon. See a bottom-up worked example and how seed investors read market slides.

Glossary

Term sheet: the summary of your deal

A term sheet summarizes the key terms of an investment before final documents are drafted. What's in one, which parts bind, and what to check.

Glossary

Valuation cap: what it means for your SAFE

A valuation cap sets the highest valuation at which a SAFE or convertible note converts. See how it works, a worked example, and how to pick a cap.

Glossary

Vesting: earning your shares over time

Vesting means earning your equity over time. See how founder and employee vesting works, a worked example, and why investors expect it at pre-seed and seed.

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